One of the most exciting technological advances in Real Estate was the dawn of the Real Estate websites. Suddenly, a Realtor® wasn’t simply, “Jane Smith, local Real Estate Agent”, but Jane Smith, a Realtor® with online presence that had one more tool in her arsenal to promote her Real Estate practice, and her listings, getting […]
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Warning! Rant ahead! At Spot On Digital Marketing, we have a mission — to educate small, local business owners on what it takes to have a successful digital presence that really does the work, by bringing in clients who are so crucial to the growth, and sometimes survival, of their business. This might sound a […]
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This why building an email list should be a top priority for any business owner. Have you tried building an email list before? Maybe you created a newsletter signup form, and realized most people won’t give away their email address for free. Perhaps you even created a “FREE Report!” – but it turns out no […]
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The importance of headlines Headlines are the most important part of any publication, be it a blog post, a newspaper article or a free report you create as a downloadable asset in exchange for your customer’s email address – aka a lead magnet. A good headline can make the difference between a publication that is […]
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Just wanted to send a quick note regarding the upcoming Google Chrome change which may affect your website. In a nutshell, if you have forms, login fields and other input sections on your website, the Chrome browser is going to mark them as not secure starting October 2017. If you have missed the announcement, you […]
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We are thrilled to announce we are teaming up with Infusionsoft to Help Small Businesses Succeed. As an Infusionsoft Certified Partner, Spot On Digital Marketing is able to expand our digital marketing services by joining a community that’s focused on helping small businesses reach new levels of success. The Infusionsoft’s Certified Partner Program provides powerful […]
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Vancouver, BC – 15 May 2017, Spot On Digital Marketing, a Vancouver based digital marketing agency, announced today that they have joined forces with Austin, TX based company, DigitalMarketer, and committed to doubling the size of 10,000 small businesses in the next 5 years as a DigitalMarketer Certified Partner. We realize that in the constantly […]
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Last week I was talking in front of a room full of small business owners about digital marketing. 90% of those sitting in the room have a business website, most of them however never heard about Google Search Console (previously Google Webmaster Tools) In my opinion, EVERYBODY needs to use Google Search Console. I feel so […]
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So, you have created a lead magnet. You have created a tempting offer that will keep potential customers connected with your business. Congratulations are in order! But wait…the hard part has only just begun. You need to go out with your new bait and hook some subscribers. So what’s next? You’ve got some steps ahead […]
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Case Study: Farabloc Development Corp Websites pose a big challenge to small businesses with products that can’t be explained in a fast sound byte or short sentence. Such companies need to quickly get across what they’re all about as soon as someone enters their site—and also keep visitors’ interest so that they don’t drop off […]
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